Our Story

...and the markets that we serve.

School Districts
K12 Students
Colleges & Universities

“There is nothing permanent except change.”


Who We Are

Representing America’s largest technology companies – Adobe, Microsoft, etc. – ThinkEDU’s management team pioneered the online sales of software and related educational items to K-12 and college students and their institutions. Based in Carrollton, Texas, ThinkEDU is a nationwide academic marketing company offering the academic community, which includes students, faculty, staff, and colleges, deep discounts on thousands of software and computer accessories. Our company manages or supplies technology products to thousands of online technology stores for college bookstores and schools that serve millions of students each day.

ThinkEDU is also Autodesk’s Authorized Learning Partner Distributor for North America. TEDU manages all Autodesk Authorized Training Centers affiliated with Colleges and Universities (ATC-QEIs) and Membership Training Providers (MTPs), typically unions, in North America by delivering expert instructor-led training across the Autodesk product portfolio. We are also the Learning Services Distributor for Unity Technologies. Unity Academic Alliance program equips post-secondary institutions with the support and products they need to quickly start and expand innovative interactive design and development programs in augmented reality (AR), virtual reality (VR), game design, architecture, engineering, and more. deliver quality training on all Unity products.

Most recently Avid® (Nasdaq: AVID) announced a new partnership with ThinkEDU, LLC. that will provide even more K-12 educators with the opportunity to inspire future generations of video and audio creators. ThinkEDU will work with existing Avid partner Rowman & Littlefield to help high schools across North America enhance their arts and media education tracks through the Avid Learning Academy (ALA) program, which empowers students to learn the technologies used by the editors, producers and other creators of the world’s most popular music, movies, TV shows and live broadcasts.

What We Do

ThinkEDU can be your primary source to reach college students and educators. Through our Academic eStore Network, we can help you connect with this valuable audience. From dedicated emails, social media, web banners, print opportunities and more - ThinkEDU can assist you in reaching your academic marketing and strategic goals.

We also manage some of the world's leading training channels. Our company can help you deliver expert instructor-led training across your product portfolio. For companies like Autodesk, Avid and Unity Technologies, our company is responsible for providing these training channels with program expertise, business development, operational assistance and marketing support. Contact us to learn more about the benefits of these global programs.

Meet Our Team

This is the ThinkEDU team that serves our customers on a daily basis.

Join Our Team
Has Nwamadi- July 2020 Pic

Has Nwamadi

Vice President Learning Services Division & School Sales

Merry Kirk

Director of Operations

Paris Schmidtke

Educational Sales Representative Learning Services Division, ThinkEDU

Rob Bell

School Sales Manager

Alex Fischler

Educational Sales Account Manager

Lee Wicker

Merchandising Director

Lora Hatch

Customer Service Manager
AG Photo 2

Autumn Gaughan

Customer Service Representative

Mikayla Varvil

Customer Service Representative

Becky Robinson

Customer Service Representative
Headshot of Barbara Coffey

Barbara Coffey

Bookkeeping Specialist

Allen Cryer

Master of Technology

Meet our Advisory Board

These are the folks who council us from time to time.